MIVA LAUNCHES SPILL.COM - A NEW MOVIE COMMUNITY AND ANIMATED REVIEW SITE

Spill.com to Enhance Growing Portfolio of MIVA-owned Consumer Destination Sites

NEW YORK - May 10, 2007. MIVA, Inc. (NASDAQ: MIVA), a leading digital advertising and media company, today announced the launch of a new animated movie review site, Spill.com (www.spill.com). The original video content made available by Spill.com offers comical, cartoon style movie reviews, targeting an 18-34 year-old demographic audience.

Sites like Spill.com enable MIVA to deliver valuable digital audiences to advertisers seeking access to high-quality, targeted consumer traffic. The launch of the site is in line with MIVA's strategy which has three key components: to increase its portfolio of MIVA-owned consumer destination sites; to continue to grow its consumer-oriented interactive toolbar products; and to optimize its Pay-Per-Click network across specific verticals.

"The launch of Spill.com underscores our commitment to owning consumer-oriented web properties that aggregate valuable audiences and can be monetized through advertising," commented Seb Bishop, President and CMO, MIVA, Inc. "MIVA currently operates a growing portfolio of well known consumer web properties, such as Screensavers.com¹ and we are firmly committed to expanding this portfolio as marked by the launch of Spill.com."

Spill.com represents MIVA's first foray into video content creation and syndication, allowing MIVA to explore the emerging video advertising sector which Jupiter Research predicts will be worth $1.3 billion by 2011². Seb Bishop explains: "The video style content on Spill.com positions MIVA to offer a range of options for advertisers, from PPC Ads and traditional display ads through to video advertising."

Spill.com sees 5 animated characters - Korey, Leon, Cyrus, Carlyle and CoHost 3000 - review the latest blockbuster movies. 'Great review - very funny.' 'I enjoyed the review a million times more than the movie.' These are just some of the comments Spill movie reviews have already received.

¹ The number one website for screensavers and wallpapers, Hitwise Feb 2007
² JupiterResearch, July 2006; Media Life, July 2006

www.spill.com
www.miva.com

About MIVA®, Inc.

MIVA, Inc. is an online advertising and media company that operates across the US and Europe. MIVA's mission is to deliver valuable digital audiences to advertisers, which is achieved through two distinct divisions: MIVA Media, which offers Pay-Per-Click Ads across both vertical and contextual networks and MIVA Direct, which offers display and toolbar advertising solutions and focuses on the development and monetization of consumer sites.

Forward-looking Statements

This press release contains certain forward-looking statements that are based upon current expectations and involve certain risks and uncertainties within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. Words or expressions such as "plan," "will," "intend," "believe" or "expect'" or variations of such words and similar expressions are intended to identify such forward-looking statements. These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties, and other factors, some of which are beyond our control and difficult to predict and could cause actual results to differ materially from those expressed or forecasted in the forward-looking statements, including (1) our ability to successfully execute upon our corporate strategies, (2) our ability to develop and successfully market new products and services, and (3) the potential acceptance of new products in the market. Additional key risks are described MIVA's reports filed with the U.S. Securities and Exchange Commission, including the Form 10-K for fiscal 2006, and the most recently filed quarterly report on Form 10-Q. MIVA undertakes no obligation to update the information contained herein.

®Registered trademark of MIVA, Inc.

For further information: Alex Vlasto Global Communications Director (212) 736 9151 x:217 alex.vlasto@miva.com

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