MIVA`s Seb Bishop promoted to president

LONDON - April 11, 2006 - MIVA, Inc., (NASDAQ: MIVA), a leading independent Performance Marketing Network, has announced the promotion of Seb Bishop from Chief Marketing Officer to President. In his new role, Bishop will continue his responsibilities as CMO.

Bishop co-founded Espotting in 2000 as the company which pioneered Pay-Per-Click advertising in the UK. After successfully expanding the business across Europe, Bishop merged the company with NASDAQ listed FindWhat.com in 2004 in a deal that valued the company at $186 million. The two companies re-branded to MIVA in 2005.

In his new role, Bishop will focus on driving the business forwards on a global level, exploring and developing new advertising channels and negotiating major partner deals. He will also continue to lead the company's worldwide marketing.

"We're at an exciting time in the development of the Performance Marketing sector and I believe that MIVA with its independent positioning and broad range of products is in an excellent position to capitalise on the opportunities the market presents," commented Bishop.

"Pay-Per-Call and our Pay-Per-Text product, TXT//AD, are two recent MIVA product launches which highlight the scope for innovation in the market. My role as President and CMO will be to further enhance our existing product portfolio whilst continuing to explore and develop innovative new ad models designed to help grow both our business and the businesses of our advertisers and distribution partners," he continued.

Bishop's contribution to the growth of the new media sector and in particular online advertising has been rewarded with a number of high profile industry awards including Espotting/MIVA being recognised as the fastest growing media company in last year's Media Momentum Awards; Europe's fastest growing IT business in the 'Europe's 500' list; and being included in the Financial Times's 'Top 50 Creative Businesses'.

Prior to founding Espotting, Bishop worked as senior art director at leading above the line agencies including Rainey Kelly Campbell Rolfe/Y&R and Publicis where he created award winning campaigns for clients including Coca-Cola.

About MIVA®, Inc.

MIVA is a leading independent Performance Marketing Network dedicated to helping businesses grow. Our new media platform facilitates performance marketing for partners (publishers), advertisers and consumers (end-users). Our primary focus is on providing our partners with a complete set of innovative solutions enabling the acquisition, retention and monetization of their online audiences. As an independent provider, MIVA's primary focus is not to promote a branded destination search engine or portal that actively competes with our distribution partners for end-users. For our advertisers, we provide solutions to manage, optimize and measure return on investment from keyword-targeted and context-related performance marketing programs. We generate traffic and leads to our advertisers through our network of publisher partners. Our integrated e-commerce merchant solutions allow online stores to capitalize on leads by offering robust online storefront, shopping cart, shipping and payment capabilities.

Forward-looking Statements

This press release contains certain forward-looking statements that are based upon current expectations and involve certain risks and uncertainties within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. Words or expressions such as "plan," "intend," "believe" or "expect'" or variations of such words and similar expressions are intended to identify such forward-looking statements. These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties, and other factors, some of which are beyond our control and difficult to predict and could cause actual results to differ materially from those expressed or forecasted in the forward-looking statements, including (1) our ability to successfully execute upon our corporate strategies, (2) our ability to develop and successfully market new products and services, (3) the ability of our product and service offerings and those of our distribution partners to maximize time and spend for advertisers, and (4) the potential acceptance of new products in the market. Additional key risks are described in MIVA's reports filed with the U.S. Securities and Exchange Commission, including the Form 10-K for fiscal 2005. MIVA undertakes no obligation to update the information contained herein.

®Registered trademark of MIVA, Inc.

U.S. Contact Peter Weinberg (239) 561-7229 peter.weinberg@miva.com

Racepoint Group, Inc. Peter Prodromou (781) 487-4600 pprodromou@racepointgroup.com

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