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MIVA further strengthens European sales team

MIVA FURTHER STRENGTHENS EUROPEAN SALES TEAM

London, UK, 21st July 2005. MIVA Media, (NASDAQ: MIVA) the largest, global independent Performance Marketing Network, today announced it has further strengthened its sales team functions with the appointment of Ben Tatton-Brown to UK Sales Director and the promotion of Paps Shaikh to European Sales Director.

Paps previously held the position of UK Sales Director at MIVA. As UK sales director, he was charged with the acquisition and ongoing management of customers across all sales channels. Today, MIVA has 100,000 clients globally.

In the role of European Sales Director, Paps heads up the European sales division of the largest independent global paid-listings provider. He is charged with maximising local market advertising revenues; developing pan-European sales opportunities for MIVA clients; and ensuring the MIVA sales teams across Europe deliver the highest levels of client service in the industry.

Prior to MIVA, Paps spent five years with Emap as a Group Advertising Manager and also worked for BuildOnline, an ASP solutions provider, as a business development director creating channel strategies, taking products to market and opening doors to large multinationals.

Ben joined MIVA in 2001 and during this time he has worked within both the UK and French operations. Most recently, he was Client Services Director, France and was one of the key individuals responsible for establishing the Company in France. Prior to MIVA, he held various positions in advertising with London agencies such as Banks, Hoggins O'Shea / FCB and Duckworth Finn Grub Waters. In his new role as UK Sales Director, Ben is charged with leading the 20-strong sales and client services team and focused on increasing strategic sales wins, maximising ROI for clients and delivering industry-leading customer experiences.

"These promotions highlight MIVA's customer centric approach," commented Seb Bishop, Chief Marketing Officer at MIVA. "At MIVA, we are committed to delivering the best service in the industry."

www.miva.com

NOTES TO EDITOR

MIVA is written in upper case.

To access the MIVA logo: http://www.miva.com/uk/content/about/logo.asp

About MIVA®, Inc.

MIVA is the largest independent Performance Marketing Network, dedicated exclusively to helping businesses grow. MIVA connects millions of buyers with sellers at exactly the right place and time. MIVA delivers qualified leads to advertisers, helps maximise revenue for partners, facilitates commerce for online merchants and provides relevant information to customers. The Company has relationships with more than 100,000 customers, spanning North America, Europe and Asia.

Forward-looking Statements

This press release contains certain forward-looking statements that are based upon current expectations and involve certain risks and uncertainties within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. Words or expressions such as "plan," "intend," "believe" or "expect'" or variations of such words and similar expressions are intended to identify such forward-looking statements. These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties, and other factors, some of which are beyond our control and difficult to predict and could cause actual results to differ materially from those expressed or forecasted in the forward-looking statements, including (1) our ability to attract and retain new and current skilled personnel, and (2) our ability to successfully execute upon our corporate strategies. Key risks are described MIVA's reports filed with the U.S. Securities and Exchange Commission, including the Form 10-K/A for fiscal 2004, and the most recently filed quarterly report on Form 10-Q. MIVA undertakes no obligation to update the information contained herein.

®Registered trademark of MIVA, Inc.

MIVA Contact:
MIVA Marketing
+44 (0) 20 7943 5530
marketing.uk@miva.com

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