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MIVA Announces New U.S. Partners

MIVA ANNOUNCES NEW U.S. PARTNERS

New Distribution Partners to Join MIVA's Pay-Per-Click and Pay-Per-Call Ad Networks

NEW YORK - August 2, 2006 - MIVA, Inc., (NASDAQ: MIVA), a leading independent online advertising network, today announced the Company has formed several new partnerships with key web properties in the United States. Distribution agreements have been signed with the following:

  • WorldNews (wn.com), a leading global online news resource delivering breaking news including World & U.S. news, politics, business, entertainment, science, travel and sports. WorldNews will leverage MIVA's Pay-Per-Click Contextual Advertising solution. Targeted Ads will be matched to relevant content on the webpage.
  • Quintura (quintura.com) is a provider of next generation downloadable web search applications and online search services. Quintura provides users with a visual map containing words and phrases that dynamically refine a search. As a result of its partnership with MIVA, Quintura can now serve Pay-Per-Click and Pay-Per-Call Ads, enabling new revenue opportunities, while giving users the choice of either clicking or calling through to relevant information. With both Pay-Per-Call Ads and Pay-Per-Click Ads, advertisers only pay when a user acts; namely, when they either call or click. Pay-Per-Call Ads contain 1-800 numbers and can be displayed in the same format as existing content listings, to further maintain the site's brand equity.
  • YAIA Comunicaciones (yaia.com) is one of the largest Hispanic multi-category entertainment destinations with a network of 15 websites and more than four million unique monthly visitors. YAIA will leverage MIVA's services to deliver Pay-Per-Click Ads to users as part of an overall strategy to monetize their network's traffic.
  • Funmobile (http://www.funmobile.com), a leading mobile entertainment developer and messaging service provider. Funmobile customers can download games, ring tones and a range of other features to their cell phone and mobile devices. Under the terms of the agreement, MIVA will deliver Pay-Per-Click Ads to Funmobile's 2 million monthly users.

"MIVA's partner deals reflect our ability to help a diverse range of organizations monetize their web properties," said MIVA President, Seb Bishop. "We continue to focus on delivering value to companies ranging from desktop search to traditional publishers. We believe these companies are attracted to MIVA because we can help them deliver revenue generating advertisements to their customers at the right time and place."

About MIVA®, Inc.

MIVA (NASDAQ:MIVA) is a leading independent online advertising network, dedicated exclusively to helping businesses grow. MIVA connects millions of buyers with sellers at exactly the right place and time. MIVA delivers qualified leads to advertisers, helps maximize revenue for partners, facilitates commerce for online merchants and provides relevant information to customers. The Company operates in North America, Europe and Asia.

Forward-looking Statements

This press release contains certain forward-looking statements that are based upon current expectations and involve certain risks and uncertainties within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. Words or expressions such as "plan," "intend," "believe" or "expect'" or variations of such words and similar expressions are intended to identify such forward-looking statements. These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties, and other factors, some of which are beyond our control and difficult to predict and could cause actual results to differ materially from those expressed or forecasted in the forward-looking statements, including (1) our ability to successfully execute upon our corporate strategies, and (2) our ability to attract and retain qualified key personnel. Additional key risks are described in MIVA's reports filed with the U.S. Securities and Exchange Commission, including the Form 10-K for fiscal 2005 and our most recently filed Form 10-Q.

®Registered trademark of MIVA, Inc.

¹ Pay-Per-Call is a registered trademark of Ingenio, Inc.

U.S. Contact
Michelle Craft
(239) 561-7229
michelle.craft@miva.com

Racepoint Group, Inc.
Doug Fraim
(781) 487-4622
dfraim@racepointgroup.com

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